Database systems are critical for businesses. They store and process data, and they play a significant role in the management of business information.
Understanding how databases work will help you make the most of their services. By knowing the different types of data in a database and how it can be used to understand your business, you’ll be able to create better reports and target your customers better.
What are database systems?
Database systems are computer programs that store and process data. They can be used to store data in a variety of formats, including text and images.
These systems play a significant role in the management of business information. They can help businesses store and process data, make decisions about what to do with that data, and create reports that show how the data affects the business.
What is business intelligence?
Business intelligence (BI) is the ability of a business to understand and use information that is collected by other businesses within its ecosystem. BI is the process of gathering, analyzing, and sharing information about an organization’s performance in order to make better decisions. It can be used to identify opportunities, predict future events, and get a better understanding of customer behaviour.
Databases are great at storing and organizing data, but they cannot provide insights on their own. Business intelligence tools are needed to extract insights from the data and make decisions based on these insights.
Business intelligence processes
There are three main BI processes: data entry, analysis, and decision-making.
Data entry is the process of entering information into a database. This can include anything from basic information such as name and address to complex data such as customer data.
Analysis is the process of understanding the data entered into a database and determining what it means. This can be done through a variety of techniques, including modelling, analysis paralysis, and regression analysis.
Decision-making is the process of making decisions about how to use the data entered into a BI process. This can include selecting which data to use for analysis, selecting which information to share with other businesses, or making decisions about how to improve the BI process.
BI working with databases
Databases are a key part of BI. They store information that can be used by analysts, managers, and other stakeholders for decision making. Databases provide information about the company’s market share, sales trends, and other data that can help the company make better business decisions.
BI gathers data from a number of sources, such as websites, social media, and customer records. Then, it uses that data to make decisions.
For example, if you were to collect customer data from your website, you could use that data to predict the next time a customer visits your website. Additionally, if you were to collect customer data from social media platforms, you could use that data to understand how customers interact with your products or services.
Databases also provide a way for companies to organize large amounts of data from different sources and to share this data with their employees or customers.
Data warehouses
Data warehouses are one of the most common ways in which databases are used in conjunction with BI. They combine business transactions from multiple sources into a central location so that organizations can analyze the information in one place and make more informed decisions about the business overall.
A data warehouse is a repository of data that can be used to extract and analyze information. These data warehouses are part of the architecture of an enterprise data warehouse or BI system.
The data warehouse usually contains all the data from all the sources in a company, including transactional, operational, and analytical systems. Organizations typically use a data warehouse to analyze their customers and their products, find trends in customer behaviour for marketing purposes, and understand how customers interact with different systems.
Get BI assistance from the database experts
BI is a growing field, with many different applications and platforms. Databases can play a significant role in business, helping you to process and analyze data in a more efficient and accurate way.
The database specialists at Everconnect can help you use databases to improve your BI processes, by adding features that help you to make better decisions and run your business more effectively. Talk to them today and get started.
With the right data you can predict almost anything: what tactics to use on social media so you get a better reply from clients and potential clients, when it’s best to schedule your own posts on your SM channels, etc. Databases are extremely valuable for any business IF you know how to use them.
Our last IT person did a good job with things up until we started growing and he couldn’t take care of things anymore, on his own. We had to bring in outside, outsourced help. They taught him what to do in most cases. He now has a much better grasp of things and whenever things get too much we once turn to outsourced help. I think this combo of both outside IT specialists and one or two in-house staff works best for us.
Do you have some sort of training our IT department can undertake to become a specialist in databases?